Choosing your correct shade can be overwhelming. Just remember Shade, Undertone, Skin Type and you’ll find the perfect match for you.
When testing foundations, go with the color that fades or looks translucent on your skin: this will be the correct shade. You want it to be able to blend into your skin, not stand out.
You also want to consider your undertones. Undertones are the color underneath your skin. Even if you have the same skin tone as someone else, you may have a different undertone. An easy way to find your undertone is to think about the sun’s effects on your skin. If you burn easily, you have cool undertones: pink, red, blue. If you tan easily, you have warm undertones: yellow, peachy, golden. Keep in mind that anyone can have cool or warm tones, regardless of skin color. Once you’ve chosen your undertone, test the foundations that reflect that tone. It is much easier to blend foundation that matches your undertone, than struggling to color correct.
Also consider your skin type. Do you have oily or dry skin? Choose a dewy foundation for normal to dry skin, and matte one for oily and combination skin. However, if you have more mature skin, use a foundation with a satin finish rather than a matte finish. This will decrease the look of wrinkles and fine lines.
Following these guidelines will make choosing the right foundation an easy decision and your make-up will look flawless!